UX plays a critical role in product development, yet it means a lot of things to a lot of people. At Tactile, UX design means caring about another person’s product experience, holistically. We approach product challenges in a balanced way, applying both physical and digital UX expertise. This allows us to build enjoyable experiences where functionality and beauty come together, focused on people — because that’s what we think great UX is about. To learn more about our unique approach to physical and digital design solutions, click HERE.