Our News page is where you’ll find out more about recent events Tactile is involved in, project features, and some behind-the-scenes of Tactile’s culture. We keep it brief here, but hopefully, you’ll learn a little more about us. Thanks for reading one, some, or all!
On the Jury: KBB Product Innovator AwardsNovember 23, 2020
Over the summer, Tactile’s Design Director, Jonah Griffith, had the privilege to be on the jury for the 2020 Kitchen & Bath Business (KBB) Product Innovator Awards, an organization that has awarded superior kitchen and bath product innovations for 20 years. Jonah’s appreciation of good design in the home and longtime interest in homewares and architecture made him an ideal eye on this year’s KBB jury. KBB awarded Fotile’s 3-in-1 In-Sink Dishwasher for the Kitchen Product of the Year based on the innovative user experience and space-saving design. Jonah was truly honored to be a part of the judging experience. Click HERE to view all the winners and learn more about the jury. Congratulations to the winners!
IDSA SEA x Tactile Sketch CompetitionNovember 6, 2020
Tactile is excited to partner with IDSA Seattle in hosting a product sketch competition calling on creatives to imagine the future of AR/VR products. Open to everyone (not just Seattle locals) to participate, all entries will be judged and awarded prizes. Join us for a virtual kick-off on November 17. Learn more about the competition details, rules, and virtual kick-off registration HERE. Look forward to seeing your best sketch skills!
2020 Women in Design Deep DiveOctober 8, 2020
This week Tactile proudly sponsored IDSA’s 2020 Women in Design Deep Dive that featured some of the leading women designers making an impact in their industries. The two-day virtual event provided an intimate glimpse into each speaker’s creativity and motivation through their work and life experiences. Thank you ladies for sharing your insights and being an inspiration for other women!
DCI TeraTrak R1 Wins IDEA Bronze AwardSeptember 17, 2020
The results are in for the 2020 International Design Excellence Awards (IDEA) and Tactile and Digital Control Inc. (DCI) received an IDEA Bronze Award for the DCI TeraTrak R1 in the commercial and industrial products category. Recognized as one of the most prestigious design awards programs, IDEA recognizes exceptional achievement in industrial design, design strategy, branding, digital interaction, and many more categories. All IDEA winners become part of The Henry Ford Museum’s permanent collection–hats off to all of this year’s winners! We’re proud to be a part of the design collaboration with DCI. Click HERE to learn more about the DCI TeraTrak R1. Congratulations to DCI and Tactile Design Team!
Tactile Sponsors International Design ConferenceSeptember 15, 2020
Tactile is a proud sponsor of IDSA’s International Design Conference (IDC), which goes live this week September 17-18 for a 24-hour global virtual event. With a great lineup of speakers, workshops, and other engaging virtual activities, we’re excited to listen and participate in the design dialogue. Visit the IDC event page to learn more.
What is Cognitive Bias?September 16, 2020
At Tactile we believe great tools cultivate meaningful experiences that can improve our working and living conditions. But in order to do our very best work, we have to overcome cognitive bias. To help with this challenge, we tackle every project with a foundation of empathy—it’s at the core of who we are and what we do. Continue to follow us to learn more about how we seek to grow and improve our work.
Holistic UXJuly 14, 2020
UX plays a critical role in product development, yet it means a lot of things to a lot of people. At Tactile, UX design means caring about another person’s product experience, holistically. We approach product challenges in a balanced way, applying both physical and digital UX expertise. This allows us to build enjoyable experiences where functionality and beauty come together, focused on people — because that’s what we think great UX is about. To learn more about our unique approach to physical and digital design solutions, click HERE.
Tactile + ecobeeMay 21, 2020
Earlier this month, ecobee launched its all-new SmartCamera with voice control and SmartSensor for doors and windows. Building upon the success of their “squircle” design language, ecobee reached out to Tactile to help find the right shape for a home monitoring camera with Alexa Built-in. Both the SmartCamera and SmartSensor for doors and windows connect seamlessly to other ecobee products. Offered as standalones or included in a home monitoring bundle, both products put ecobee’s attention to detail on display. For the SmartCamera, the refinements include a glass front, a front-facing speaker grill, and a magnetic stand. Congrats to our friends at ecobee!
Tactile + Opulus Beauty LabsMay 26, 2020
The founder of Clarisonic, Dr. Robb Akridge, breaks new ground in starting his new company, Opulus Beauty Labs, where they’re launching an innovative system delivering high potency beauty treatments that are freshly activated on demand. The first of its kind, the patented system is comprised of the Opulus Activator™ and single-dose Opoule™ Treatments—a product duo that optimizes the most powerful active ingredients by removing the constraints of conventional packaging, formulation, and thinking. From the very beginning of product inception, Opulus partnered with Tactile to help define user needs, envision the customer journey, exploring brand and product strategy, and product design of the Opulus Activator™ and Opoule™. Tactile worked with engineering and marketing teams to ensure design intent was upheld to production. We’re honored to be a part of the original design collaboration. Congrats to our partners at Opulus Beauty Labs!
Tactile Wins A’Design AwardsMay 5, 2020
The A’Design Awards recently announced this year’s 2020 winners and Tactile was awarded platinum for Milwaukee Redstick Digital Level and gold for Tektronix 5 Series MSO. Founded in 2010, the A’Design Awards is an international awards program highlighting the best designs, design concepts, and design-oriented products across a wide range of categories. Click Milwaukee or Tektronix to revisit these case studies. We’re honored to be a part of these awards and congratulations to all the winners. Big kudos to Milwaukee, Tektronix, and the design teams!