news Tactile Wins IDA Award

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Tektronix 3 and 4 Series Hit the Market

This past summer our friends at Tektronix released the 3 Series MDO (Mixed Domain Oscilloscope) and the 4 Series MSO (Mixed Signal Oscilloscope). Emulating the 5 Series MSO design language, the 3 Series MDO and 4 Series MSO are Tektronix’s newest mid-range oscilloscopes offering high-definition touch screens, enabling engineers to view digital data streams, ongoing measurements, and database information in addition to the conventional analog traces. The new oscilloscopes simplify the development of embedded products, ranging from televisions to IoT and radio-based devices. We’re honored to have worked with Tektronix on the design language of their flagship products. Visit our 5 Series MSO case study for a look back on our first design collaboration with Tektronix.

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Meet Our New UX Director

To boost our UX capabilities, we are excited to announce our newest addition to the Tactile team, Marcus Pape. Welcome to the team! Marcus joins us as the UX Director to lead our UX design team to help facilitate collaboration from idea to conception. Here’s a little more about Marcus: Marcus is a designer, builder, and creative leader with over 20 years of experience. His passion for solving challenging problems and delivering meaningful experiences has shaped a diverse career spanning physical and digital product design, marketing, and branding. During the dawn of digital marketing, Marcus worked at agencies and startups creating immersive interactive experiences, before spending the next two decades helping product companies bring ideas to life. Prior to Tactile, Marcus spent over six years as a design leader at Amazon, helping build the global advertising design and user experience organization. He also oversaw the cross-platform customer experience, brand systems, and creative optimization. Marcus left Amazon last year, taking half the year off before spinning up a consulting practice which eventually brought him to Tactile. When not working, he can be found in Magnolia with his wife Jenny and dog Eva walking the neighborhood or exploring the beaches and trails of Discovery Park. Other passions include a diverse background and interests in sustainability, travel, history, culture, (all) water sports, and anything 80s. One fun fact—at the ripe age of five, Marcus lived in the jungles of Papua New Guinea with his family.

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IDSA’s Medical Design Deep Dive

Next month Tactile has the pleasure of sponsoring IDSA’s Medical Design Deep Dive in Boston on October 9-11. We’re looking forward to learning more about how the role of the design and the designer is evolving to keep up with the rapid changes in healthcare. Tickets are still available–click HERE to purchase. We hope to see you there!

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Milwaukee Digital Level Wins Gold

Last night at the 2019 IDEA ceremony, it was an evening to remember. Tactile and Milwaukee Tool received an IDEA Gold Award for the Milwaukee REDSTICK Digital Level in the digital interaction category. Recognized as one of the most prestigious design awards programs, the International Design Excellence Awards (IDEA) recognizes exceptional achievement in industrial design, design strategy, branding, digital interaction, and many more categories. All IDEA winners become part of The Henry Ford Museum’s permanent collection. It’s truly an honor to be among the winners awarded for design excellence, and we’re so proud to be a part of the design collaboration. Congratulations to Milwaukee and the Tactile Design Team!

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Women in Design Deep Dive Event

Earlier this month Tactile had the honor of sponsoring IDSA’s Women in Design Deep Dive in San Francisco. It was an incredible event listening to strong, talented women tell their stories about the struggles and accomplishments of working in an industry historically and predominantly inhabited by men. We look forward to continued progress for women in not only design but all industries. Let’s hear it for the ladies!

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Anne Focke Arts Leadership Award

Last month Tactile proudly sponsored the Anne Focke Arts Leadership Award event offered by the School of Art + Art History + Design at the University of Washington to recognize individuals who pave the way for art, art history, or design to enliven and strengthen the community through their visionary and active leadership. This year we celebrated Steve Kaneko, an FIDSA, an alum of the School of Art + Art History + Design, and a Partner Director of Design at Microsoft. Winner of over 50 international design awards, Steve’s design of the Microsoft Mouse 2.0 is in the permanent collection of the Museum of Modern Art in New York. He’s an avid supporter of emerging talent, providing pathways for growth to generations of young designers. Congrats Steve!

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We’re Hiring: UI Design Director

We are looking for an experienced UI Design Director to join our team in Seattle who finds balance in usability, delight, and feasibility—it’s there that solutions to complex problems come to life. Interested in learning more? Click HERE for the full job description and to apply. We look forward to hearing from you!

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Go BIG or Go Home

Tactile’s Halloween Party is right around the corner! We’re sad to say that this year’s party will be our last for a while. We’ve had nine awesome parties, and we want to go out BIG for our 10th and final bash. And in homage to Tactile’s very first Halloween party, we’re throwing back to when we were 1970’s basketballers. So ditch your other Halloween plans and join us for an epic night. Email for more information. Hope to see you there!
Tactile Boston

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Tactile Opens New Studio in Boston

Today, Tactile is proud to announce we’ve opened a new studio in Boston, Massachusetts. The studio will be led by newly appointed, VP of Design, Rich Hanks. A Massachusetts native, Rich has been a Design Director in the Seattle studio for the past six years and prior to joining Tactile, he worked in-house at Microsoft and Motorola. Why Boston? We specialize in designing tools for professionals in the medical and industrial product industries, so Boston seemed to be the right fit for us to open an additional design studio. Tactile brings a multidisciplinary design approach made up of industrial design, interaction design, and mechanical engineering to the East Coast. Our new studio gets us closer to our current partnerships and gives us an opportunity to connect with the growing Medtech innovation community in Boston. Interested in learning more about Tactile and our new studio? Give us a shout and we’d love to meet up!
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We believe great tools cultivate meaningful experiences that can improve our working and living conditions. We’re guided by the principle that functional should also be beautiful and enjoyable. For over 15 years we’ve relied on building trust and collaborative relationships with our clients to do just that.

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